Streamline Your SEO Practices: 10 Yoast SEO Alternatives

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Here’s a straightforward guide to the best Yoast SEO alternatives. We’ve selected our top three SEO tools focusing on three key areas: the most effective for on-page SEO management, the best value for beginner bloggers, and the top overall SEO tool.

Our method: how we selected the top Yoast SEO alternatives:

  • Analyzed strengths and weaknesses of each tool by reviewing user feedback from industry-specific sites like G2, Capterra, and TrustRadius, supported by AI analysis.
  • Evaluated the features of various SEO tools to understand their core functionalities and benefits.
  • Created comparison charts to help you easily compare each tool based on pricing, features, and user reviews.

Zoom in: presenting our top three Yoast SEO alternatives:

SEO SoftwareIdeal If You’re Looking For…Price
FraseMost Cost Effective: Frase offers essential SEO features affordably.Starts at $15/month
Surfer SEOMost Feature Rich Content Optimization: Surfer SEO provides a wide range of tools for detailed site optimization.Starts at $89/month
SEMRush Writing AssistantBest All Around SEO Tool: SEMRush known for deep analytical tools and comprehensive SEO insights.Starts at $129.95/month

Zoom out: delve deeper into the top alternatives to Yoast SEO.

1. Frase

Frase is an AI-driven content tool designed to optimize content creation and SEO by generating detailed content briefs and answering user intent questions. It integrates seamlessly with keyword analysis and competitive research, guiding users in crafting highly relevant content. Frase is popular among content marketers for its ability to enhance content relevance and quality, thereby improving SEO performance. It’s an excellent choice for teams looking to optimize their content strategy efficiently.

Frase Pricing

PlansMonthly CostAnnual Cost
Solo Plan$15/month$12/month
Basic Plan$45/month$38/month
Team Plan$115/month$97/month

Frase Features

FeatureSolo
($12/mo)
Basic
($38/mo)
Team
($97/mo)
Start Free TrialAvailableAvailableAvailable
Usage
Users113 ($25/mo per extra user)
Search Queries1030Unlimited
SEO Workflow
SERP AnalysisAvailableAvailableAvailable
Outline BuilderAvailableAvailableAvailable
Content OptimizationAvailableAvailableAvailable
Plugins
WordPressAvailableAvailableAvailable
Google DocsNot AvailableNot AvailableAvailable
AI Writing
In-editor Writing AssistantAvailableAvailableAvailable
Article WizardAdd-on RequiredAdd-on RequiredAdd-on Required

Frase Pros and Cons

ProsCons
Streamlined SEO Process: Frase.io simplifies the SEO process, optimizing features for top results.Learning Curve: New users need more training to fully utilize the platform.
Automatic Content Brief Creation: Reduces content creation time by providing clear guidelines.Limited Organization Features: Users want better ways to organize documents and projects.
Intuitive Interface: User-friendly interface, suitable for all expertise levels.AI Writer Limitations: AI-generated content often requires further editing to be fully usable.
Continuous Product Development: Regular updates introduce new features, keeping the platform modern.Desire for More Integrations: Users request better integration with platforms like WordPress.
Comprehensive SEO and Content Tools: Offers a broad range of tools for content strategy and optimization.Limited SEO Features: Users seek more robust SEO tools integrated into the platform.
Affordable Pricing: Offers great value compared to competitors, making it cost-effective for businesses.Slow Interface at Times: Performance issues can disrupt the content optimization process.
Excellent Customer Support: Responsive and helpful customer support team.Desire for a Mobile Version: Users express the need for a mobile app for on-the-go access.
Discover our list of great alternatives to Frase.

Frase Vs Yoast SEO

AspectFraseYoast SEO
Target AudienceIdeal for SEO specialists and content creators needing streamlined content optimization tools.Geared towards WordPress users ranging from beginners to SEO experts, focusing on on-page SEO optimization.
Pricing DetailsPlans start at $15/month with discounts for annual commitments. Additional fees for extra users in the Team Plan.Offers a free plan and a premium plan at $99/year, making it accessible for individual bloggers and small businesses.
Keyword ResearchNot a core feature; focuses more on content optimization.Provides basic keyword optimization in the free version and up to 5 keywords per page in the premium version.
Content OptimizationFeatures tools like SERP analysis and an in-editor writing assistant for direct content enhancement.Focuses on on-page SEO features like meta descriptions, readability, and internal linking suggestions.
Backlink AnalysisNo backlink analysis; prioritizes on-page content strategies.Does not include backlink analysis; mainly focused on on-page SEO elements.
Competitor AnalysisIncludes SERP analysis to review competitor content strategies but lacks detailed backlink analysis.Limited competitor analysis capabilities; focuses more on improving individual SEO performance.
Customer SupportResponsive support team focused on effective platform utilization.Offers 24/7 support for premium users, with a focus on timely and helpful responses.

2. Surfer SEO

Surfer SEO analyzes your content against the top-performing pages in search results to provide actionable insights for on-page SEO optimization. It offers guidelines on optimal keyword densities, content length, and structure, helping users enhance their SEO strategies. Surfer SEO is favored for its precision and detailed reporting, making it invaluable for SEO professionals seeking to boost organic visibility. It’s ideal for those committed to achieving top SEO results through data-driven content adjustments.

Surfer SEO Pricing

PlansMonthly CostAnnual Cost
Essential Plan$89/month$69/month
Scale Plan$129/month$99/month
Scale AI Plan$219/month$179/month
Enterprise PlanCustom PricingCustom Pricing

Surfer SEO Features

FeaturesESSENTIAL ($89)SCALE ($129)SCALE AI ($219)ENTERPRISE (Custom)
Ideal forSmall business owners and freelancersMid-sized agencies & marketing teamsAgencies looking to scale up with AILarge agencies & marketing teams
Content Editor Articles30 articles/month, $5/additional100 articles/month, $1/additional100 articles/month, $1/additionalCustom
AI Articles0 AI articles/month, $19/additional0 AI articles/month, $19/additional10 AI articles/month, $19/additionalCustom
Keyword Research100 searches/day100 searches/day100 searches/dayCustom
Audit (Add-on)$49, 100 audits/month$49, 100 audits/month$49, 100 audits/monthCustom
SERP Analyzer (Add-on)$29, 100 searches/day$29, 100 searches/day$29, 100 searches/dayCustom
Auto-Optimize102040Custom
Team Members25 (more seats on demand)5 (more seats on demand)Custom
White Label
API
Other FeaturesGoogle Docs, WordPress integrationAll from ESSENTIAL plus Jasper integrationAll from SCALE plus personalized onboardingAll from SCALE AI plus dedicated CSM, priority support

Surfer SEO Pros and Cons

ProsCons
Simplified Agency Use: Enhances content management across freelancers, boosting speed and efficiency.Restrictions of Credit System: Credits for Content Editor and Audit tools expire each billing period without carryover.
Integrated Solutions: Features essential integrations like WordPress and Google Drive.Pricing Concerns: High cost, especially for the AI editor, can be prohibitive for smaller businesses.
Intuitive Design: User-friendly interface with attractive dashboards for easy data analysis.Subpar Mobile Interface: Mobile experience needs improvement for better functionality.
Complete SEO Enhancement: Comprehensive SEO tools including keyword research, SERP analysis, and competitor insights.Editing Features Wishlist: Users desire more straightforward editing features without needing extra credits.
Outstanding Support: Known for prompt customer service and additional learning resources, including a certification program.Keyword Research Data Needs: More detailed data required for exhaustive SEO planning.
Content Editor and Auditing Tools: Offers instant suggestions for content enhancement and detailed material reviews.Disappointment over Removed Features: Removal of certain features, such as Grow Flow, has caused user dissatisfaction.
Engaged Community and Resources: Access to a supportive community and a writers’ marketplace enhances the content optimization environment.Login Issues: Enhanced security measures, like 2FA, have caused login difficulties for some users.
Explore our roundup of the best alternatives to Surfer SEO.

Surfer SEO Vs Yoast SEO

AspectSurfer SEOYoast SEO
Target AudienceSuited for businesses and agencies requiring advanced SEO strategies and AI-driven content tools.Geared towards WordPress users ranging from beginners to SEO experts, focusing on on-page SEO optimization.
Pricing DetailsPricing begins at $89/month, scaling to custom rates for enterprise needs. Designed for varying business sizes.Offers a free plan and a premium plan at $99/year, making it accessible for individual bloggers and small businesses.
Keyword ResearchRobust keyword research included, with up to 100 daily searches across plans, supporting comprehensive SEO efforts.Provides basic keyword optimization in the free version and up to 5 keywords per page in the premium version.
Content OptimizationOffers detailed content optimization guidelines, auto-optimization in higher plans, and a focus on improving content quality.Focuses on on-page SEO features like meta descriptions, readability, and internal linking suggestions.
Backlink AnalysisDoes not offer backlink analysis, focusing on on-page SEO and content quality.Does not include backlink analysis; mainly focused on on-page SEO elements.
Competitor AnalysisFeatures in-depth SERP analyzer tools for detailed competitive insights, available as an add-on.Limited competitor analysis capabilities; focuses more on improving individual SEO performance.
Customer SupportExceptional support with prompt responses, additional learning resources, and an active community for user support.Offers 24/7 support for premium users, with a focus on timely and helpful responses.

3. SEMRush Writing Assistant

SEMRush Writing Assistant provides real-time SEO recommendations to improve the quality and search engine visibility of your content directly within your writing tool. It assesses SEO friendliness, readability, tone consistency, and originality, ensuring optimized content before publication. This tool integrates seamlessly into Google Docs and WordPress, making it accessible and convenient for content creators. It’s perfect for content creators who need immediate feedback to align their writing with SEO best practices.

SEMRush Writing Assistant Pricing

PlansMonthly CostAnnual Cost
Pro Plan$129.95/month$108.33/month
Guru Plan$249.95/month$208.33/month
Business Plan$499.95/month$416.66/month

SEMRush Writing Assistant Features

FeaturesPro ($108.33/mo)Guru ($208.33/mo)Business ($416.66/mo)
Projects51540
Keywords to Track (Daily Updates)5001,5005,000
Keyword, Domain, and Backlink AnalyticsYesYesYes
Historical DataNoYesYes
Content Marketing PlatformNoYesYes
Looker Studio IntegrationNoYesYes
Share of Voice MetricNoNoYes
API AccessNoNoYes
Domain & Keyword Analytics
Results Per Report10,00030,00050,000
Reports Per Day3,0005,00010,000
Keyword Metrics Updates Per Month2501,0005,000
Product Listing AdsNoNoYes
Mobile RankingsYesYesYes
Targets Per Project110Unlimited
Keyword Cannibalization ReportNoYesYes
Pages to Crawl Per Month100,000300,0001,000,000
Pages to Crawl Per Project20,00020,000100,000
JavaScript RenderingNoYesYes
SEO Ideas Units5008002,000
Pages Per OTI Campaign304050
Sharing with ‘edit’ AccessYesYesYes
Sharing with ‘read-only’ AccessYesYesYes
Scheduled PDF Reports52050
Additional Users (Cost Per User)$45/mo$80/mo$100/mo

SEMRush Writing Assistant Pros and Cons

ProsCons
Competitor Blog Tracking: Enables tracking of competitors’ top blogs to enhance own site traffic.Pricing Concerns: The cost is seen as a barrier for personal use or small businesses.
Comprehensive SEO Tools: Offers a broad range of tools for business development and client management.Data Accuracy Issues: Some inaccuracies in search volume and ranking data noted, affecting decision-making.
User-Friendly Interface: Known for ease of use, catering to both beginners and SEO professionals.Segmented Services: Discontent with the segmentation of services into higher-priced tiers.
Keyword Clusters Update: Recent update improves content strategy and research efficiency.Learning Curve: The platform can overwhelm new users with its depth of features.
Agency Growth Kit: Aids in professional growth and business development for agency users.Lack of Local SEO Insights: Less effective in delivering insights for Local SEO strategies.
Detailed Insights: Provides deep insights into keyword analysis and content research.Limited Historical Data: Users need more extensive historical data for trend analysis.
Excellent Customer Support: Noted for responsive and effective customer support.Reporting Tool Issues: Reports of clunky reporting tools and problematic integrations.
View our selection of leading alternatives to SEMRush Writing Assistant.

SEMRush Writing Assistant Vs Yoast SEO

AspectSEMRush Writing AssistantYoast SEO
Target AudienceGeared towards SEO professionals and agencies needing comprehensive analytics and content tools.Geared towards WordPress users ranging from beginners to SEO experts, focusing on on-page SEO optimization.
Pricing DetailsStarts at $108.33/month annually, with options scaling to $416.66 for advanced features and larger scale projects.Offers a free plan and a premium plan at $99/year, making it accessible for individual bloggers and small businesses.
Keyword ResearchExtensive keyword tracking and analytics, with up to 5,000 daily updates in the Business Plan, supporting in-depth SEO campaigns.Provides basic keyword optimization in the free version and up to 5 keywords per page in the premium version.
Content OptimizationOffers SEO writing assistance but focuses more on overall SEO analytics and keyword optimization.Focuses on on-page SEO features like meta descriptions, readability, and internal linking suggestions.
Backlink AnalysisComprehensive backlink analytics available, supporting detailed backlink and domain analysis.Does not include backlink analysis; mainly focused on on-page SEO elements.
Competitor AnalysisRobust tools for tracking and analyzing competitors, including keyword cannibalization reports and market share metrics.Limited competitor analysis capabilities; focuses more on improving individual SEO performance.
Customer SupportKnown for excellent customer support with responsive service and detailed assistance.Offers 24/7 support for premium users, with a focus on timely and helpful responses.

4. Ahrefs

Ahrefs is a comprehensive SEO tool that provides insights into your website’s backlinks, keywords, and competitor strategies. It is widely used for SEO audits, content marketing research, and competitive analysis, helping users increase organic search traffic and optimize their websites. Ahrefs is known for its extensive data index and user-friendly interface, making it indispensable for digital marketers and SEO professionals. It’s perfect for those who need a robust tool to inform their SEO and content strategies.

Ahrefs Pricing

PlansMonthly CostAnnual Cost
Lite Plan$129/month$108/month
Standard Plan$249/month$208/month
Advanced Plan$449/month$374/month
Enterprise PlanCustom Pricing

Ahrefs Features

Features/PlanLite ($129/mo)Standard ($249/mo)Advanced ($449/mo)Enterprise (Custom)
Projects52050100+
History6 months2 years5 yearsUnlimited
Credits per User/Month5007501,000Customized
Dashboard
Site ExplorerBest links filterFull site structure, Broken backlinks, Broken links, Outgoing links, Linking authors, Calendar viewSame as Standard + additional featuresCustomized
Keywords ExplorerAI suggestions, Keyword clustersSame as LiteSame as StandardCustomized
Site AuditHTTP authenticationCustomized
Rank Tracker
Competitive Analysis
SERP Comparison
Page Inspect
Alerts
Export to Google SheetsSoonSoonSoonSoon
Portfolios✔ (New)
Content Explorer
Batch Analysis
Mention Alerts
SERP Updates
Looker Studio IntegrationCustomized
Web ExplorerCustomized
AI Content Grader✔ (New)
Pay by Invoice
Access Management
Audit Log
API
SSO
Directory Listing

Ahrefs Pros and Cons

ProsCons
Detailed Backlink Insights: Excelling in backlink analysis crucial for competitive SEO strategies.Premium Pricing: Considered costly, particularly for small businesses and individual users.
Effective Keyword Research: Praised for comprehensive capabilities in keyword discovery.Migration Issues: Some users face challenges with plan migrations and data retention.
Rich Data and Integration: Offers robust data and seamless integration with other tools.Usage Limits: Imposes limits with extra charges for excess usage, posing a potential drawback.
Extensive Keyword Database: Known for its vast database and sophisticated crawling features.Learning Curve: Initially complex for new users, despite extensive educational resources.
Intuitive Design: Features a user-friendly interface complemented by helpful learning resources.Customer Service Issues: Reports of difficulties with customer support, particularly in billing disputes.
Accurate Analytics: Provides precise analytics on website health, essential for daily monitoring.Lacks Certain Features: Missing specific content marketing and PPC tools available in other platforms.
Competitor Analysis: Offers essential tools for in-depth analysis of competitors’ market positioning.Data Consistency: Some concerns about data accuracy and the need for an improved user experience.
Consider our guide to essential alternatives to Ahrefs.

Ahrefs Vs Yoast SEO

AspectAhrefsYoast SEO
Target AudienceTailored for SEO professionals and larger organizations needing in-depth SEO analysis and competitive intelligence.Geared towards WordPress users ranging from beginners to SEO experts, focusing on on-page SEO optimization.
Pricing DetailsStarts at $108/month annually, with options for advanced and custom enterprise solutions.Offers a free plan and a premium plan at $99/year, making it accessible for individual bloggers and small businesses.
Keyword ResearchKnown for a vast keyword database and sophisticated research tools, providing deep insights into keyword strategies.Provides basic keyword optimization in the free version and up to 5 keywords per page in the premium version.
Content OptimizationProvides tools for optimizing content but primarily focuses on backlink and competitive analysis.Focuses on on-page SEO features like meta descriptions, readability, and internal linking suggestions.
Backlink AnalysisExcelling in backlink analysis with comprehensive tools for tracking and understanding backlinks.Does not include backlink analysis; mainly focused on on-page SEO elements.
Competitor AnalysisOffers extensive tools for in-depth competitor analysis, including tracking competitors’ strategies and market positioning.Limited competitor analysis capabilities; focuses more on improving individual SEO performance.
Customer SupportProvides solid support but has some reports of challenges, especially with billing and customer service responsiveness.Offers 24/7 support for premium users, with a focus on timely and helpful responses.

5. SE Ranking

SE Ranking offers a comprehensive suite of SEO tools, including keyword research, competitor analysis, and website audits. It tracks keyword rankings and monitors changes in search performance, providing insights to refine your SEO strategy. SE Ranking’s tools cater to both beginners and experienced marketers, making it a versatile option for businesses of all sizes looking for comprehensive search engine optimization. It’s a great all-in-one solution for ongoing search engine optimization.

SE Ranking Pricing

PlansMonthly CostAnnual Cost
Essential Plan$55/month$44/month
Pro Plan$109/month$87.20/month
Business Plan$239/month$191.20/month

SE Ranking Features

FeatureEssential
($55/mo)
Pro
($109/mo)
Business
($239/mo)
Projects10UnlimitedUnlimited
Manager Seats135
Additional Manager Seats+$20 per seat+$20 per seat+$20 per seat
Competitors per Project51020
Rank Tracker – Keywords7502,0005,000
Rank Tracker – Check FrequencyDailyDailyDaily
Search Engines (Targets)100100100
Visibility Rating, SERP Competitors, Share of VoiceIncludedIncludedIncluded
Website Audit – Pages per Account100,000250,000700,000
Website Audit – Pages per Project15,00040,00080,000
Page Changes Monitor100250
On-Page Checker and SERP Analyzer20 pages/month30 pages/month100 pages/month
Keywords for SERP Analysis per Month201001,000
Backlink Checker and Monitor17,500 backlinks monitored30,000 backlinks monitored90,000 backlinks monitored
Domains for Backlink Analysis per Day50100300
Backlink Gap Analyzer – Backlinks per Report10,00030,000100,000
Competitive and Keyword Research – Reports per Day1005,00010,000
Rows per Export1,00050,000100,000
Paid and Organic Keywords ResearchIncludedIncludedIncluded
Historical Data on Keywords/Domains3 previous monthsAny available month
Lists in Keyword Manager per Account60UnlimitedUnlimited
Keywords in Keyword Manager per Account30,00050,000120,000
SEO Reporting – Scheduled Reports52050
SEO Reporting – Report TemplatesUnlimitedUnlimitedUnlimited
Content Editor15 articles/mo30 articles/mo120 articles/mo
AI Writer25,000 AI Words50,000 AI Words250,000 AI Words
Plagiarism Checker3 checks5 checks10 checks
SupportPriority supportPriority supportPriority support, Account manager, Team training (4h-8h), Onboarding call

SE Ranking Pros and Cons

ProsCons
Comprehensive SEO Tools: Provides extensive tools for SEO performance monitoring and auditing.Slow Support: Online chat support has slowed down since the introduction of an AI bot.
Intuitive Design: User-friendly interface makes it easy for both new and experienced users.Limited Features: Some users find the keyword research and social media tracking capabilities less comprehensive than competitors.
Affordable Pricing: Offers good value, especially for small businesses and startups.Search Trends: Users miss the ability to view search volume trends for keywords.
Easy Integration: Seamlessly integrates with platforms like Google Search Console and Looker Studio.Complex Reporting: Some reports are complicated and could be more user-friendly.
No Credit Card Required for Trial: Allows new users to try features without financial commitment.Incomplete Data: Occasionally, some data points are missing, requiring users to seek information elsewhere.
Local SEO Features: Effective for managing local SEO efforts, including listings and evaluations on various platforms.Feature Removals: Users are dissatisfied with the removal of certain useful features.
Regular Updates: Continuously improves and adds new features based on user feedback.General Loading Speed: Some users report slow loading times across the platform.
Here’s a list of excellent SE Ranking alternatives.

SE Ranking Vs Yoast SEO

AspectSE RankingYoast SEO
Target AudienceAimed at SEO professionals, agencies, and businesses needing a comprehensive suite of SEO tools for performance monitoring and site auditing.Geared towards WordPress users ranging from beginners to SEO experts, focusing on on-page SEO optimization.
Pricing DetailsOffers a range of plans starting at $44/month annually, providing flexibility and affordability for various business sizes.Offers a free plan and a premium plan at $99/year, making it accessible for individual bloggers and small businesses.
Keyword ResearchOffers extensive keyword research tools, tracking, and analysis, suitable for detailed SEO campaigns.Provides basic keyword optimization in the free version and up to 5 keywords per page in the premium version.
Content OptimizationIncludes tools for on-page optimization and content editing.Focuses on on-page SEO features like meta descriptions, readability, and internal linking suggestions.
Backlink AnalysisProvides comprehensive backlink monitoring and analysis, essential for understanding and improving link profiles.Does not include backlink analysis; mainly focused on on-page SEO elements.
Competitor AnalysisIncludes competitor tracking and analysis tools, helping users benchmark and strategize against competitors.Limited competitor analysis capabilities; focuses more on improving individual SEO performance.
Customer SupportOffers priority support with additional benefits like account management and team training in higher plans.Offers 24/7 support for premium users, with a focus on timely and helpful responses.

6. RankIQ

RankIQ provides bloggers and content creators with SEO tools and keyword reports specifically designed to help rank their content quickly. It offers a curated list of low-competition keywords and provides templates for writing well-optimized content. RankIQ is tailored for independent bloggers and small publishers who need straightforward, effective SEO solutions, making it great for those looking for a simple way to improve search rankings.

RankIQ Pricing

PlansPricing
Blogger Plan$49
Pro Plan$99
Agency Plan$199
Enterprise PlanCustom Pricing

RankIQ Features

FeatureBlogger Plan
($49)
Pro Plan
($99)
Agency Plan
($199)
Enterprise Plan
(Custom)
SEO Reports Per Month163680Custom (100 to 2000)
Keyword LibrariesAvailable for every major blog nicheSame as BloggerSame as BloggerSame as Blogger
Title AnalysisTop 30 SERP analysisSame as BloggerSame as BloggerSame as Blogger
Content AnalysisYesSame as BloggerSame as BloggerSame as Blogger
Content OptimizerAI-poweredSame as BloggerSame as BloggerSame as Blogger
Rankings AuditYesSame as BloggerSame as BloggerSame as Blogger
Additional SEO Content Brief ReportsNone20 additional reports54 additional reportsCustom number
Custom ReportsNot availableNot availableNot availableAvailable (100 to 2000 reports)

RankIQ Pros and Cons

ProsCons
Content Optimizer Tool: Enhances content with effective long-tail keywords.Limited Keyword Suggestions: Needs more diverse keyword options, especially in singular forms.
Title Optimizer: Aids in creating engaging titles to boost click-through rates.Limited Monthly Reports: The number of keyword reports per month is capped, which may be limiting for some users.
Easy Keyword Discovery: Streamlines finding the right keywords for new content.Mobile Usability: The mobile interface needs improvement for better on-the-go access.
Comprehensive SEO Reports: Provides detailed guidance for structuring content to rank well.Learning Curve: New users may need time to fully leverage the platform’s features.
Excellent Customer Service: Quick and helpful support addresses inquiries efficiently.No Rollover for Unused Reports: Users lose unused keyword reports each month, which can feel inefficient.
Optimization for Older Content: Helps update and improve existing content.Occasional Glitches: Users report sporadic clunkiness, though it generally does not affect overall functionality.
Active Community Support: Offers access to resources like a Facebook community and podcasts for learning and networking.Needs Better Organization Tools: Users would benefit from improved features for organizing saved keywords.
See our picks for the best RankIQ alternatives.

RankIQ Vs Yoast SEO

AspectRankIQYoast SEO
Target AudienceTargeted at bloggers and content creators looking for niche-specific SEO optimization.Geared towards WordPress users ranging from beginners to SEO experts, focusing on on-page SEO optimization.
Pricing DetailsOffers straightforward pricing starting at $49, with plans increasing to $199 and custom options for larger needs.Offers a free plan and a premium plan at $99/year, making it accessible for individual bloggers and small businesses.
Keyword ResearchProvides niche-specific keyword libraries and easy keyword discovery tools, focusing on effective content targeting.Provides basic keyword optimization in the free version and up to 5 keywords per page in the premium version.
Content OptimizationSpecializes in AI-powered content optimization, focusing on improving content relevance and SERP rankings.Focuses on on-page SEO features like meta descriptions, readability, and internal linking suggestions.
Backlink AnalysisDoes not focus on backlink analysis; more geared towards content structure and quality enhancements.Does not include backlink analysis; mainly focused on on-page SEO elements.
Competitor AnalysisProvides basic competitor insights through SERP analysis, but not as detailed as some competing tools.Limited competitor analysis capabilities; focuses more on improving individual SEO performance.
Customer SupportKnown for excellent customer service, providing quick and helpful support and active community engagement.Offers 24/7 support for premium users, with a focus on timely and helpful responses.

7. MozPro

MozPro is an all-in-one SEO toolset that provides insights into keyword rankings, link building, site audits, and page optimization. It helps users track their site’s search performance and offers actionable recommendations to improve SEO strategies. MozPro is known for its industry-standard metrics and user-friendly interface, making it accessible to both beginners and experienced marketers. It’s a reliable choice for anyone looking to enhance their SEO effectiveness.

MozPro Pricing

PlansMonthly CostAnnual Cost
Standard Plan$99/month$79/month
Medium Plan$179/month$143/month
Large Plan$299/month$239/month
Premium Plan$599/month$479/month

MozPro Features

FeatureStandard ($99/mo)Medium ($179/mo)Large ($299/mo)Premium ($599/mo)
Campaigns3102550
Keyword Rankings300 (1,200 total search results collected)1,500 (6,000 total search results collected)3,000 (12,000 total search results collected)4,500 (18,000 total search results collected)
Mobile RankingsAvailableAvailableAvailableAvailable
Pages Crawled/Week100,000 (400,000 total pages/mo.)500,000 (2 million total pages/mo.)1,250,000 (5 million total pages/mo.)2,000,000 (8 million total pages/mo.)
Performance Metrics: Tracked URLs602005001,000
Performance Metrics: On-Demand URLs/Month62050100
Speed CrawlAvailableAvailableAvailableAvailable
On-Demand Crawls/Month53060100
Keyword Queries/Month1505,00015,00030,000
Rows per Keyword Query10,00030,00050,000100,000
Keyword Lists53060100
Keywords per List1005007501,000
Competitive Research Queries5075100150
Backlink Queries/Month5,00020,00070,000100,000
Rows per Backlink Query10,00040,00050,00075,000
Link Tracking Lists13060100
Links per List1005007501,000
Rank Checker Queries/Day200200500800
On-Page Grader ReportsUnlimitedUnlimitedUnlimitedUnlimited
Scheduled ReportsUnlimitedUnlimitedUnlimitedUnlimited
Branded ReportsUnlimitedUnlimitedUnlimitedUnlimited
Report TemplatesUnlimitedUnlimitedUnlimitedUnlimited
User seats included1235
24/7 SupportIncludedIncludedIncludedIncluded

MozPro Pros and Cons

ProsCons
Effective for Website Performance Tracking: Monitors website rankings effectively.Setup and Usability Challenges: Setup can be complex with some reports of slow support response.
Exceptional UI and UX: Known for superior user interface and user experience.Some Features Lack Depth: Certain features, like social media tools, are not as robust as competitors’.
Wide Range of SEO Tools: Provides comprehensive tools for SEO audits, keyword research, and optimizations.Cost Concerns: Pricing may be prohibitive for small businesses or budget-restricted users.
Educational Content and Certifications: Offers valuable learning resources and certifications.Support Responsiveness: Some users experience slow responses and issues with site crawl features.
Reliable Campaign and Keyword Tracking: Simplifies monitoring campaigns and keyword research.Integration Limitations: Lacks direct integrations with platforms like Looker Studio.
User-Friendly Interface: Ensures a seamless user experience.Steep Learning Curve: Advanced features require significant learning to fully utilize.
Good Value: Provides extensive features at a fair price, without hidden costs.Data Accuracy Issues: Some discrepancies in data, especially compared to tools like Google Ads keyword planner.
Review our compilation of notable MozPro alternatives.

MozPro Vs Yoast SEO

AspectMozProYoast SEO
Target AudienceDesigned for SEO professionals and marketers seeking comprehensive SEO tools and website performance tracking.Geared towards WordPress users ranging from beginners to SEO experts, focusing on on-page SEO optimization.
Pricing DetailsPricing starts at $79/month annually, with multiple tiers up to $479/month for advanced features.Offers a free plan and a premium plan at $99/year, making it accessible for individual bloggers and small businesses.
Keyword ResearchOffers extensive keyword tracking and research capabilities, with tools tailored for large-scale keyword monitoring.Provides basic keyword optimization in the free version and up to 5 keywords per page in the premium version.
Content OptimizationFocuses on overall SEO performance but less on specific content optimization features.Focuses on on-page SEO features like meta descriptions, readability, and internal linking suggestions.
Backlink AnalysisKnown for strong backlink analysis tools, allowing detailed examination of link quality and growth.Does not include backlink analysis; mainly focused on on-page SEO elements.
Competitor AnalysisProvides comprehensive tools for competitive research, helping users understand and outpace their competitors in SEO.Limited competitor analysis capabilities; focuses more on improving individual SEO performance.
Customer SupportOffers 24/7 support, though some users report slow response times and usability challenges.Offers 24/7 support for premium users, with a focus on timely and helpful responses.

8. AIOSEO

AIOSEO (All in One SEO) is a powerful WordPress SEO plugin that provides all the tools you need to improve your website’s search rankings. It features a setup wizard that configures optimal SEO settings, on-page analysis, rich snippets, and social media integration. AIOSEO is designed for ease of use without sacrificing depth of features, making it ideal for WordPress users from beginners to experts. It’s an essential tool for anyone looking to drive more traffic to their WordPress site.

AIOSEO Pricing

PlansPromo PriceRegular Price
Basic Plan$49.60/year$124/year
Plus Plan$99.60/year$249/year
Pro Plan$199.60/year$499/year
Elite Plan$299.60/year$749/year

AIOSEO Features

Feature / PlanBasic
($49.60/yr)
Plus
($99.60/yr)
Pro
($199.60/yr)
Elite
($299.60/yr)
Websites1310100
TruSEO KeywordsUnlimitedUnlimitedUnlimitedUnlimited
SEO AuditsUnlimitedUnlimitedUnlimitedUnlimited
UsersUnlimitedUnlimitedUnlimitedUnlimited
SEO Essentials
Advanced SEO Modules
WooCommerce SEO
Smart Schema Markup
Custom Breadcrumbs
User Access Control
ChatGPT AI Tools
Headline Analyzer
Social Media Integrations
Semrush Keyword Suggestions
Page Builder Integration
Local Business SEOx
Video Sitemapxx
News Sitemapxx
Redirection Managerxx
Internal Link Assistantxx
SEO Statisticsxxx
Keyword Rank Trackingxxx
Content Decay Trackingxxx
Support LevelStandardStandardPriorityPremium

AIOSEO Pros and Cons

ProsCons
Comprehensive SEO Tools: Offers a complete suite of SEO tools for website optimization.Complex for Beginners: Some users find the advanced settings and numerous features overwhelming.
User-Friendly Interface: Easy to navigate with an intuitive dashboard and setup wizard.Additional Plugins Required: To unlock full functionality, additional plugins are necessary, cluttering the user interface.
Excellent Keyword Optimization: Effective keyword research and density analysis tools included.Pricing: Some users find the pricing model, especially for advanced features, to be a bit high.
Robust Social Media Integration: Features like Open Graph and Twitter Card integration enhance social media presence.Learning Curve: Despite its ease of use, the depth of features requires a learning curve.
Effective Content Analysis Tools: Offers real-time feedback on SEO-friendliness of content.Performance Impact: Additional plugins can affect site performance, especially on shared hosting.
Exceptional Customer Support: Responsive and helpful support team available to assist users.Limited Free Version: The free version offers limited functionality, prompting the need for upgrades.
Regular Updates and Feature Additions: Continuously updated with the latest SEO practices and features.Setup Complexity: Initial setup and integration can be complex and time-consuming for some users.
Take a look at our selection of top AIOSEO alternatives.

AIOSEO Vs Yoast SEO

AspectAIOSEOYoast SEO
Target AudienceDesigned for website owners looking for a comprehensive, user-friendly SEO toolkit that scales up from basic to highly advanced needs.Geared towards WordPress users ranging from beginners to SEO experts, focusing on on-page SEO optimization.
Pricing DetailsOffers four tiered plans ranging from $49.60/year for basic features to $299.60/year for elite features, with significant discounts on promotional prices.Offers a free plan and a premium plan at $99/year, making it accessible for individual bloggers and small businesses.
Keyword ResearchRobust keyword optimization tools across all plans, enabling detailed keyword planning and tracking, especially in higher-tier plans.Provides basic keyword optimization in the free version and up to 5 keywords per page in the premium version.
Content OptimizationExtensive tools for on-page SEO, including real-time content and readability analysis, TruSEO scoring, and automatic optimizations.Focuses on on-page SEO features like meta descriptions, readability, and internal linking suggestions.
Backlink AnalysisNo direct backlink analysis features; focuses more on on-page SEO and content structuring.Does not include backlink analysis; mainly focused on on-page SEO elements.
Competitor AnalysisDoes not offer competitor analysis tools; more focused on individual site optimization.Limited competitor analysis capabilities; focuses more on improving individual SEO performance.
Customer SupportOffers priority and premium support levels in higher-tier plans, noted for responsive and helpful customer service.Offers 24/7 support for premium users, with a focus on timely and helpful responses.

9. Squirrly SEO

Squirrly SEO is a WordPress SEO plugin that offers AI-powered SEO guidance to help you rank higher in search results. It provides real-time feedback on your content’s SEO performance, keyword suggestions, and progress tracking. Squirrly SEO is designed to make SEO accessible to non-experts, offering automated features and visual analytics. It’s perfect for WordPress site owners who want actionable insights without deep SEO knowledge.

Squirrly SEO Pricing

PlansIntroductory CostRegular Cost
Pro Plan$20.99/first month$29.99/month
Business Plan$71.99/month
Agency Plan$75.99/month

Squirrly SEO Features

Feature / PlanPRO
($29.99/mo)
BUSINESS
($71.99/mo)
AGENCY
($75.99/mo)
Sites You Can Use It On7750
SaaS (Cloud App) + SEO Plugin
Focus Pages35/account (max. 5/site)70/account (max. 10/site)250/account (max. 5/site)
Keyword Researches / mo.100300500
New Keyword Ideasup to 1500/moup to 15,000/moup to 7500/mo
Deep Keyword Researchxx
TOP Ranking Pages Leaderboardxx
Advanced Analyticsxx
SERP Checker & Google RankLiteBusinessLite
Google Rank Check made throughGSCour SERP cloudGSC
Check Ranking On-Demandxup to 100 / dayx
SEO Strategy
SEO Live AssistantPROPROPRO
AI for Next SEO Goals
Ranking Vision AI for Focus Pages Scores
Redirect Manager With Advanced Redirects Module
Inner Links Research Assistant, Inside Keyword Research by Squirrly
Inner Link Building Inside Focus Pages Details
Add Keywords Directly to the Rank Checker
404 Monitor – Monitor and Keep a Log With All the 404 Errors
One-Click Import Everything From Other Wp Plugins
Instant Indexing With Google Indexing API and Index Now (For Bing and Others)
Schema Builder With Full Control, Various Schemas, FAQ Blocks
One-Of-A-Kind Support for Video Schemas Across Entire Wp Site
Copyright-Free Images
Blogging Assistant
Audit Suite VersionPROPROPRO
Audit Suite Pages100300500
Audit Duplicate Metas
On-Demand SEO Audits
Blogging Audit
Content Marketing AnalyticsUnlimited PagesUnlimited PagesUnlimited Pages
Customer ServiceEmail, Social MediaPhone, Email, Social MediaEmail, Social Media

Squirrly SEO Pros and Cons

ProsCons
Comprehensive Keyword Optimization: Squirrly excels in keyword research, helping blogs and websites rank effectively.Steep Learning Curve: Some users find the array of features overwhelming, especially beginners.
User-Friendly Interface: Users find Squirrly easy to set up with a step-by-step guide that simplifies the SEO process.Limited Video Learning Resources: Users who prefer video tutorials may find the learning materials inadequate.
Robust SEO Tools: Offers tools like live SEO analysis, focus pages, and AI assistance for content optimization.Dashboard Complexity: The extensive features can make the dashboard complex and daunting for some users.
Effective Content Optimization: Provides live feedback and guidelines for optimizing content to meet SEO standards.Hints and Tips Overload: Users find the constant pop-up hints and tips on the dashboard to be intrusive.
Exceptional Customer Support: Strong support system with proactive help from the Squirrly team.Requires More Integration: Some users desire better integration with other platforms and tools.
Regular Updates and Feature Enhancements: Continuously improves with updates that expand its functionality and user experience.Keyword Research Limitations: Some fields find the keyword data limited, requiring supplemental tools.
Focus on Practical SEO Execution: Focus pages and AI-guided tasks help users practically implement SEO strategies.Content Writer Absence: Some users wish for an integrated content writer within the tool to streamline content creation.
Review our list of the most reliable Squirrly SEO alternatives.

Squirrly SEO Vs Yoast SEO

AspectSquirrly SEOYoast SEO
Target AudienceDesigned for bloggers, small to medium businesses, and agencies requiring detailed SEO management and content optimization.Geared towards WordPress users ranging from beginners to SEO experts, focusing on on-page SEO optimization.
Pricing DetailsOffers plans starting at $29.99 per month after an introductory rate, with higher-tier plans for businesses and agencies.Offers a free plan and a premium plan at $99/year, making it accessible for individual bloggers and small businesses.
Keyword ResearchRobust keyword optimization capabilities, offering detailed keyword research tools and new keyword ideas.Provides basic keyword optimization in the free version and up to 5 keywords per page in the premium version.
Content OptimizationFocuses heavily on content optimization with live feedback, AI-driven goals, and a focus page feature.Focuses on on-page SEO features like meta descriptions, readability, and internal linking suggestions.
Backlink AnalysisIncludes backlink analysis as part of its SEO auditing features, though not as detailed as some other platforms.Does not include backlink analysis; mainly focused on on-page SEO elements.
Competitor AnalysisOffers competitor analysis tools like the TOP-Ranking Pages Leaderboard and competitor SEO content analysis in higher plans.Limited competitor analysis capabilities; focuses more on improving individual SEO performance.
Customer SupportExceptional support with a strong system including email and social media, and phone support for business plans.Offers 24/7 support for premium users, with a focus on timely and helpful responses.

10. SEO PowerSuite

SEO PowerSuite is a desktop-based SEO software that offers a full range of tools necessary for comprehensive SEO campaigns. It includes features for site audits, backlink research, keyword research, and content optimization. SEO PowerSuite is favored for its depth and flexibility, capable of handling large-scale SEO tasks. It’s suitable for SEO professionals and agencies that require robust, in-depth SEO analysis and reporting.

SEO PowerSuite Pricing

PlansPricing
Free Plan$0/year
Professional Plan$299/year
Enterprise Plan$499/year

SEO PowerSuite Features

Features & EditionsSEO PowerSuite FreeSEO PowerSuite Professional
($299/yr)
SEO PowerSuite Enterprise
($499/yr)
Data import in TXT/CSV
Saving projects with historyUnlimitedUnlimited
Safe query processing (CAPTCHA-free)
Scheduled SEO tasks
Copying data to clipboard
SEO PowerSuite Cloud storage20 projects400 projects / 4,000 reports
Dropbox integration
Data export in CSV, SQL, HTML, XML
Rank tracking in 400+ search engines
Competitor rank tracking1 competitor5 competitors10 competitors
Local, Mobile, Universal Search rankings
20 integrated keyword research tools
Keyword analysis
Adjustable rank checking depth
Google Penalty Checker
Organic visits (including “Not provided” traffic)
Site crawling & auditing1/3 pagesUnlimitedUnlimited
Sitemap generator1/3 pages
Robots.txt generator1/3 pages
Content auditing
In-app content editorno export
As-you-type SEO recommendations
Top 10 competitors strategy drilldown
Backlink research & analysis1,100 links per projectUnlimitedUnlimited
Exclusive access to WebMeUp link index
Backlinks from Google Search Console & Analytics
Link penalty risk audit
Disavow file generator
Backlink profile comparison2 sites6 sites11 sites
10 link prospecting methods
In-built email client for outreach
Email templates with variables for bulk outreach
Link verification & management
Customizable SEO reportsIn-appIn-app
Printing reportsWith watermarks
Saving and emailing reports in PDF/HTML
One-click sharing via direct link
Scheduled reporting and delivery

SEO PowerSuite Pros and Cons

ProsCons
Cost-Effective: Offers significant functionality at a competitive price.Desktop-Based: Requires installation on a PC, which can slow down processes compared to cloud solutions.
Comprehensive Toolset: Includes tools like Link Assistant and Spyglass for all-around SEO management.Steep Learning Curve: Comprehensive features require time to master.
User-Friendly: The interface is intuitive, suitable for both beginners and professionals.Export Limitations: Some plans do not allow report exporting, limiting usability.
Unlimited Keyword Tracking: Users appreciate the ability to monitor numerous keywords without restrictions.Multiple Setups Needed: Managing projects across different modules can be cumbersome.
Responsive Support: Customer service is quick to respond, typically within 24 hours.Slow Update Process: Downloading updates can be time-consuming.
Comprehensive Functionality: From site audits to backlink analysis, the suite covers all SEO needs.Captcha Interruptions: Occasional captchas can disrupt workflow and require manual input.
Regular Updates: Ensures the latest features and tools are always available.No Cloud Option: Lack of a cloud version restricts access and convenience for team collaboration and mobile access.
Check out our selection of top alternatives to SEO PowerSuite.

SEO PowerSuite Vs Yoast SEO

AspectSEO PowerSuiteYoast SEO
Target AudienceDesigned for SEO professionals and agencies needing desktop-based, comprehensive SEO tools.Geared towards WordPress users ranging from beginners to SEO experts, focusing on on-page SEO optimization.
Pricing DetailsOffers a free plan and paid plans starting at $299/year, making it a cost-effective solution for advanced SEO capabilities.Offers a free plan and a premium plan at $99/year, making it accessible for individual bloggers and small businesses.
Keyword ResearchProvides robust keyword research and tracking capabilities, integrated with other SEO functionalities.Provides basic keyword optimization in the free version and up to 5 keywords per page in the premium version.
Content OptimizationIncludes an in-app content editor and SEO recommendations but lacks advanced AI-driven content optimization tools.Focuses on on-page SEO features like meta descriptions, readability, and internal linking suggestions.
Backlink AnalysisStrong backlink research and analysis features, including link auditing and management tools.Does not include backlink analysis; mainly focused on on-page SEO elements.
Competitor AnalysisOffers detailed competitor analysis tools, allowing users to track and analyze competitors’ strategies extensively.Limited competitor analysis capabilities; focuses more on improving individual SEO performance.
Customer SupportKnown for responsive customer support, typically responding within 24 hours, and providing comprehensive help.Offers 24/7 support for premium users, with a focus on timely and helpful responses.

About the author

Nicholas Prins

I'm the founder of Launch Space. We work with global companies helping them scale lead generation through SEO and content marketing. Head over to the homepage to find out more.

By Nicholas Prins