Blogger crack, more commonly known as Pinterest. The site can send hundreds or even thousands of people to your blog every day. Once you see those analytics stats you’ll get hooked and you’re not the exception. Long story short, you should be using Pinterest to drive traffic to your site…
Yet managing your Pinterest account is more demanding than looking after a teething toddler. You need to spend almost every hour of the day playing with it (Pinterest, not the baby). To help you avoid a mental breakdown we shortlisted the best Pinterest automation tools. There’s a summary of our findings in the table below.
|Software||Starting From||Best Thing About It||Biggest Problem|
|Tailwind||$15 a month||Some smart additional features.||Cluttered UI.|
|Viraltag||$29 a month||Manage multiple social media accounts.||It’s expensive.|
|Buffer||$15 a month||Manage multiple social media accounts.||Just 100 pins a month.|
|Sendible||$29 a month||Monitor blogs, do SMS marketing and more.||It’s expensive.|
The table provided an overview of the best Pinterest automation software. Now, let’stake a closer look at each of the options on the list.
Like chopsticks, Tailwind is multi-functional. The Pinterest automation software lets you manage both your Pinterest and Instagram accounts. Unfortunately, just like chopsticks, there’s a learning curve. Once you’ve overcome the very cluttered user interface, you’ll find Tailwind easy to use and a great timesaver.
Two features worth highlighting are the Pinterest Board List and the Smart Pins. The Pinterest Boards feature enables you to pin the same image across multiple boards in the same group, a big timesaver when scheduling pins. The Smart Pins feature automatically schedules your content so you get the most engagement (a pretty smart feature).
Overall Tailwind is a good tool and competitively priced compared to other Pinterest schedulers. It has some pretty funky pricing jumping from $15 a month for the Blogger Plan straight to $800 a month for the Professional Plan. If you do sign up choose the annual plan which allows you to schedule unlimited pins (otherwise you’re limited to 400 a month).
Viraltag is a social media management tool. You can use it to manage your Pinterest, Twitter, Facebook, and Instagram accounts. Viraltag comes with all of the core features you’d expect from your Pinterest automation tool. Some funky extras include the ability to schedule pins to drop at set intervals (such as every 5 minutes until the world ends).
Pricing for Viraltag starts at $29 a month for the Individual account. That’s not bad considering you can use it as an Instagram marketing tool, Pinterest automation tool, and more. You can manage up to 10 social media profiles on the Individual plan.
If you have a blog, you can write a review of Viraltag and get six-month access to the software for free. After that, it’s an affordable $10 a month (I’d only do this if you plan to sign up for their affiliate program).
When it comes to Pinterest automation software, Buffer is like your old uncle with two left feet. As a Pinterest scheduling tool, Buffer doesn’t compete on price. You’re limited to just 100 scheduled pins a month, which you get on the free account with Boardbooster.
Secondly, Buffer doesn’t have the functionality you’d want. Unless you’re already signed up to Buffer I’d recommend using one of the other Pinterest automation tools on this list.
Sendible is a business management tool. You can monitor blogs, do email marketing, SMS marketing, and obviously manage your social media. If you’re looking to automate your Pinterest account, then using Sendible is overkill (kind of like dropping a bomb to kill an ant).
In terms of pricing, the lite plan is $39 a month, and functionality Sendible is targeted at small businesses and agencies rather than bloggers. Unless you’re running multiple accounts for clients I’d avoid this option and use something more moderately priced with more Pinterest functionality like Boardbooster.
A Few Thoughts
There are a lot of great Pinterest schedulers on the market. Boardbooster is the most popular with bloggers. It’s cheap to start with and you can scale. If you’re just starting out with Pinterest this is the platform I’d recommend. If you’re already established and want to grow your audience then Viraltag would be my recommendation.
For more useful tools for online business owners, check out our guide to the best affiliate marketing tools, and the best app design tools. You might also want to check out our roundup of the best video marketing tools.
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