Thinkific Pricing Explorer
Thinkific Pricing Explorer
Compare plans, estimate costs, and benchmark against competitors.
Cost Estimator
Plan:
Billing:
Estimated cost: —
Key Takeaways
- Free plan: Unlimited students, 1 course.
- Basic: $49/mo — core features.
- Annual = 25% off (3 months free).
- Transaction fees: 0% on paid plans (except Free).
- Scales with features, not users/students.
- Enterprise: Custom pricing, white-label.
Plans & Prices
| Plan | Monthly | Annual (mo avg) | Transaction Fee |
|---|---|---|---|
| Free | $0 | $0 | — |
| Basic | $49 | $36 | 0% |
| Start | $99 | $74 | 0% |
| Grow | $199 | $149 | 0% |
| Expand | $499 | $374 | 0% |
Competitor Comparison
Plan:
Billing:
| Tool | Mapped tier | Monthly | Annual (mo avg) |
|---|---|---|---|
| Thinkific | Basic | $49 | $36 |
| Teachable | Basic | $39 | $29 |
| Kajabi | Basic | $149 | $119 |
| Podia | Mover | $39 | $33 |
| LearnWorlds | Starter | $29 | $24 |
Gotchas
- Free plan has Thinkific branding + transaction fees.
- No native email marketing (use Zapier).
- Custom domain on Start+.
Average Ratings
G2 Rating: 4.5 / 5 (1,200+ reviews)
Capterra: 4.6 / 5 (170+ reviews)
Based on verified reviews as of 2025.
Common Complaints
- Limited design flexibility.
- Support slower on lower plans.
- Upsells for communities & advanced quizzes.
Common Praises
- Easy to use, no coding needed.
- 0% transaction fees on paid plans.
- Strong course completion analytics.
Plans & Prices
| Plan | Monthly | Annual (mo avg) | Transaction Fee | Key Limits |
|---|---|---|---|---|
| Free | $0 | $0 | — | 1 course, branding |
| Basic | $49 | $36 | 0% | Unlimited courses |
| Start | $99 | $74 | 0% | Custom domain |
| Grow | $199 | $149 | 0% | 3 sites, bulk enroll |
| Expand | $499 | $374 | 0% | 10 sites, priority support |