Prowly Pricing Explorer
Prowly Pricing Explorer
Compare plans, estimate costs, and benchmark against competitors.
Cost Estimator
Plan:
Users:
Billing:
Estimated cost: —
Key Takeaways
- Essential: $99/mo for up to 5 users (min).
- Unlimited media contacts on Professional+.
- Users & contacts drive cost — not storage.
- Annual = 2 months free (~16.7% off).
- Add-ons: $20–$100/user/mo.
- Mid-market PR tool: More than Cision, less than Meltwater.
Plans & Prices
| Plan | From | Min Users | Media Contacts |
|---|---|---|---|
| Starter | $49/mo | 1 | 1,000 |
| Essential | $99/mo | 1 (5 incl.) | 5,000 |
| Professional | $299/mo | 1 (10 incl.) | Unlimited |
| Enterprise | Custom | 10+ | Unlimited |
Competitor Comparison
Plan:
Billing:
Users:
| Tool | Mapped tier | Pricing basis | Monthly cost |
|---|---|---|---|
| Prowly | Essential | $99 base | — |
| Cision | Communications Cloud | $1,000+/mo | — |
| Meltwater | Press Release | $333/mo | — |
| Prezly | Growth | $150/mo | — |
| PRWeb | Standard | $99/release | — |
Gotchas
- Essential includes 5 users; extra users $25/mo each.
- Professional includes 10 users; extra $30/mo.
- Distribution add-ons: $99–$299 per release.
Average Ratings
G2 Rating: 4.6 / 5 (420+ reviews)
Capterra: 4.7 / 5 (380+ reviews)
Based on verified reviews as of 2025.
Common Complaints
- Learning curve for newsroom setup.
- Distribution not included in base price.
- Support slower on weekends.
Common Praises
- Beautiful, customizable newsrooms.
- Strong media database & CRM.
- Excellent email campaign builder.
Plans & Prices
| Plan | From | Included Users | Media Contacts | Newsrooms |
|---|---|---|---|---|
| Starter | $49/mo | 1 | 1,000 | 1 |
| Essential | $99/mo | 5 | 5,000 | 3 |
| Professional | $299/mo | 10 | Unlimited | Unlimited |
| Enterprise | Custom | 10+ | Unlimited | Unlimited |
Extra users: $25 (Essential), $30 (Professional).