Maze Pricing Explorer

Maze Pricing Explorer

Maze Pricing Explorer

Compare plans, estimate costs, and benchmark against competitors.

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Cost Estimator

Plan:
Seats:
Billing:

Estimated cost: —

Key Takeaways

  • Free: 3 active prototypes, 1 user.
  • Starter: $99/mo → 10 active prototypes.
  • Professional: $42/user/mo → Unlimited prototypes.
  • Seats drive cost — not usage.
  • Annual = 2 months free (~16.7% off).
  • Recruitment: $1.50–$5 per response (add-on).

Plans & Prices

PlanFromMin SeatsActive Prototypes
Free$013
Starter$99/mo110
Professional$42/user/mo1Unlimited
OrganizationCustom5+Unlimited

Competitor Comparison

Plan:
Billing:
Seats:
ToolMapped tierPricing basisMonthly cost
MazeProfessional$42/user
UserTestingEssentials$250/mo flat
UserlyticsPro$399/mo flat
Figma (FigJam)Professional$12/user
LookbackTeam$99/user/mo

Gotchas

  • Free plan: only 3 active prototypes at once.
  • Recruitment is pay-per-response (not included).
  • Organization: min 5 seats, custom pricing.

Average Ratings

G2 Rating: 4.6 / 5 (1,100+ reviews)

Capterra: 4.7 / 5 (820+ reviews)

Based on verified reviews as of 2025.

Common Complaints

  • Recruitment costs add up fast.
  • Learning curve for advanced analytics.
  • Free plan very limited.

Common Praises

  • Fast, unmoderated testing (minutes).
  • Figma & Adobe XD integrations.
  • AI-powered insights & heatmaps.

Plans & Prices

PlanFromMin SeatsActive Prototypes
Free$013
Starter$99/mo110
Professional$42/user/mo1Unlimited
OrganizationCustom5+Unlimited

Add-ons

Add-onWhat it doesImpact on priceBest for
User RecruitmentTargeted panel (US, UK, etc.).$1.50–$5/responseNeed 50+ responses fast.
Live InterviewsModerated 1:1 sessions.$99/sessionIn-depth qualitative.
Enterprise SSOOkta, Azure AD, etc.Included in OrgLarge teams.

When to buy

  • Need >10 active prototypes.
  • Recruiting from Maze panel.

When to skip

  • Internal testing only.
  • Use own audience.

Tip: Start with Professional + own recruitment, add Maze panel later.

Usage & Limits

MeterThresholdsHow pricing changesControl tactic
Seats1 min (paid)Per-seat pricingRemove inactive users.
Prototypes3 (Free), 10 (Starter), Unlimited (Pro+)Upgrade planArchive old mazes.
ResponsesUnlimited (own audience)No overageShare via link/email.
RecruitmentPay per response$1.50–$5 eachUse own panel when possible.