Keap (Infusionsoft) Pricing Explorer

Keap (Infusionsoft) Pricing Explorer

Keap (Infusionsoft) Pricing Explorer

Compare plans, estimate costs, and benchmark against competitors.

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Cost Estimator

Plan:
Contacts:
Users:
Billing:

Estimated cost: —

Key Takeaways

  • Starts at $159/mo (Pro, 1,500 contacts, 2 users).
  • Contacts + Users drive cost — tiered pricing.
  • Annual = 2 months free (~16.7% off).
  • Add-ons: $29–$99/mo (e.g., dedicated IP, advanced reporting).
  • Best for: SMBs needing CRM + automation (e-commerce, coaching).
  • Free trial: 14 days, no card required.

Plans & Prices

PlanFromContactsUsers
Pro$159/mo1,5002
Max$229/mo2,5003
Ultimate$299/mo10,0005
Custom for 10k+ contacts

Competitor Comparison

Contacts:
Users:
Billing:
ToolMapped tierPricing basisMonthly cost
KeapMax2,500 cont / 3 users
ActiveCampaignPlus$49 + $29/user
HubSpotProfessional$800 + $45/1k cont
ClickFunnelsBasic$97 flat
ConvertKitCreator Pro$29–$79

Gotchas

  • Contacts over 100k require custom quote.
  • Add-ons (e.g., dedicated IP) +$99/mo.
  • Emails limited by plan (e.g., 15k/mo on Pro).

Average Ratings

G2 Rating: 4.1 / 5 (1,300+ reviews)

Capterra: 4.1 / 5 (1,100+ reviews)

Based on verified reviews as of 2025.

Common Complaints

  • Steep learning curve for automation.
  • Support wait times 1–2 hours.
  • Pricier than ActiveCampaign.

Common Praises

  • All-in-one: CRM + email + payments + appointments.
  • Powerful automation (e-commerce, coaching).
  • Built-in invoicing & text messaging.

Plans & Prices

PlanMonthlyContactsUsersEmails/mo
Pro$1591,500215,000
Max$2292,500325,000
Ultimate$29910,0005100,000
CustomQuote10k+5+Custom

*Annual billing saves ~16.7% (2 months free). Overages: $29/1k extra contacts, $29/extra user.

Add-ons

Add-onWhat it doesPriceBest for
Dedicated IPImprove deliverability+$99/moHigh-volume senders
Advanced ReportingCustom dashboards+$49/moAgencies & coaches
Keap PaymentsProcess payments in-app2.9% + 30¢E-commerce
Text MessagingSMS automationPay-per-messageLocal businesses

When to buy

  • Send >50k emails/mo.
  • Need payment processing.

When to skip

  • Under 1,500 contacts.
  • Basic email only.

Tip: Start with Max, add payments later.

Usage & Limits

MeterThresholdsHow pricing changesControl tactic
Contacts1.5k–10k+$29/1k overClean list quarterly
Users2–5+$29/userRole-based access
Emails/mo15k–100kUpgrade planSegment campaigns
API calls10k/dayThrottle or upgradeCache data