Hootsuite Pricing Explorer
Hootsuite Pricing Explorer
Compare plans, estimate costs, and benchmark against competitors.
Cost Estimator
Plan:
Users:
Billing:
Estimated cost: —
Key Takeaways
- Team: $249/mo (annual) for 3 users, 20 accounts.
- Per-user pricing — scales with team size.
- No free plan: 30-day trial only.
- Annual = ~60% off monthly rate.
- Add-ons: OwlyGPT AI, listening tools extra.
- Social management staple: More robust than Buffer, pricier than Later.
Plans & Prices
| Plan | From (/user/mo) | Accounts | Users |
|---|---|---|---|
| Trial | $0 (30 days) | 10 | 1 |
| Professional | $99 annual / $149 monthly | 10 | 1 |
| Team | $249 annual / $399 monthly | 20 | 3 |
| Enterprise | Custom (~$1,000+) | Unlimited | 5+ |
Competitor Comparison
Plan:
Billing:
Users:
| Tool | Mapped tier | Pricing basis | Monthly cost |
|---|---|---|---|
| Hootsuite | Team | $249/user | — |
| Buffer | Team | $6/user | — |
| Sprout Social | Standard | $249/user | — |
| Later | Growth | $25/user | — |
| Agorapulse | Medium | $79/user | — |
Gotchas
- No free plan; trial only.
- Per-user pricing scales fast for teams.
- Advanced features (e.g., listening) in Enterprise.
Average Ratings
G2 Rating: 4.2 / 5 (4,000+ reviews)
Capterra: 4.4 / 5 (3,700+ reviews)
Based on verified reviews as of 2025.
Common Complaints
- High prices, limited free trial.
- Clunky interface, bugs in scheduling.
- Poor support response times.
Common Praises
- Centralized dashboard for multiple accounts.
- Strong analytics and reporting.
- AI tools for content creation.
Plans & Prices
| Plan | From (/user/mo) | Accounts | Users |
|---|---|---|---|
| Trial | $0 (30 days) | 10 | 1 |
| Professional | $99 annual / $149 monthly | 10 | 1 |
| Team | $249 annual / $399 monthly | 20 | 3 |
| Enterprise | Custom (~$1,000+) | Unlimited | 5+ |