BuiltWith Pricing Explorer
BuiltWith Pricing Explorer
Compare plans, estimate costs, and benchmark against competitors.
Cost Estimator
Plan:
Lookups:
Billing:
Estimated cost: —
Key Takeaways
- Basic: $295/mo (annual), 10k lookups.
- Lookups = domain scans — 1 per site.
- Annual = 16.7% off (2 months free).
- Overage: $0.03/lookup (auto-billed).
- Premium data: Historical trends, lead gen.
- Market leader — 1B+ sites indexed.
Plans & Prices
| Plan | From (Annual) | Lookups/mo | Overage |
|---|---|---|---|
| Free | $0 | 100 | — |
| Basic | $295/mo | 10,000 | $0.03/lookup |
| Pro | $495/mo | 50,000 | $0.025/lookup |
| Enterprise | Custom | 1M+ | Custom |
Competitor Comparison
Plan:
Billing:
Lookups:
| Tool | Mapped tier | Pricing basis | Monthly cost |
|---|---|---|---|
| BuiltWith | Basic | $295/mo | — |
| Wappalyzer | Pro | $29/mo | — |
| SimilarTech | Pro | $99/mo | — |
| StackShare | Team | $49/mo | — |
| Hunter | Growth | $99/mo | — |
Gotchas
- Lookups reset monthly — no rollover.
- Overage auto-charged at $0.03/lookup (Basic).
- Enterprise requires 12-month commitment.
Average Ratings
G2 Rating: 4.4 / 5 (520+ reviews)
Capterra: 4.5 / 5 (380+ reviews)
Based on verified reviews as of 2025.
Common Complaints
- Expensive for small teams.
- UI feels dated vs Wappalyzer.
- Overage can add up fast.
Common Praises
- Deepest historical tech data (10+ yrs).
- Best lead generation filters.
- Most comprehensive tech stack coverage.
Plans & Prices
| Plan | From (Annual) | Lookups/mo | Overage |
|---|---|---|---|
| Free | $0 | 100 | — |
| Basic | $295/mo | 10,000 | $0.03/lookup |
| Pro | $495/mo | 50,000 | $0.025/lookup |
| Enterprise | Custom | 1M+ | Custom |